Aminda was born in 2020 — crafted with passion, driven by purpose. Our vision is simple yet powerful: to bring value and be a meaningful solution, especially for women in Indonesia and beyond.
We blend fashion with function, offering designs that are not only stylish but made to support your daily hustle. Around 80% of our products feature elevated soles, giving you that extra height and confidence with every step.
Today, Aminda stands tall with two physical stores and a strong online presence — making it easy for you to find us wherever you are.
Aminda is casual footwear that aims for comfort and strives to make everyone stand tall and met the confidence they always crave. Aminda was first established in 2020 and is one of the good-quality local brands in Indonesia. Up to this year, Aminda has sold more than twenty pairs of Sandals all around Indonesia.
A fun fact that might change your perspective about Aminda is, we start during the Pandemic and only operate at home, with no offline store or office yet. The hard times that might worth mention to appreciate all crews on deck were the time we try to keep it afloat and take more steps. We are finally stable enough to own a store at Parepare & Makassar later in 2022.
While everyone tries to make sandal that only looks good/cool to them, we want to create sandal that also has a purpose. Its always been our dream to create a foot fashion brand that is not only just pleasing to the eyes but also to be the perfect companion to get through the day.
We are aware that most Indonesian wants to look taller, so we came up to maintain a thick outsole for each article we release. We also learn that people always go for neutral colors and so, we provide them all.
Although neutral color has always been everyone's safe choice, we dare ourselves to release pop-up colors to give new nuance as well as a new experience to those who want to give them a try of firsts.
We aspire to contribute to growing the self-confidence and quality of the Indonesian generation by carrying the tagline #BanggaPakaiAminda
